Win local search
Rank top-3 in your neighborhood's "{cuisine} near me" searches. GBP + on-site SEO + schema + local links.
Independent hospitality growth studio · New York
A practical growth partner for independent restaurants.
We help restaurant owners strengthen local discovery, reputation, content and direct revenue — with senior people doing the work, not layers of account management.
Local discovery
Reputation
Content
Direct revenue
Built for operators
Hospitality is operational. Your marketing partner should be, too.
Restaurant marketing is not a stream of disconnected posts, dashboards and monthly ideas. It is the daily work of making the right promise, being easy to find, earning trust and removing friction between interest and a table, order or event inquiry.
We work as a senior extension of the operator team. Strategy stays close to execution, reporting stays close to revenue, and every recommendation has an owner.
How we work
Simple enough to explain. Disciplined enough to repeat.
- 01
Listen to the operation
We begin with covers, order mix, margins, neighborhoods, seasonality and the constraints your team actually has.
- 02
Find the constraint
We identify the part of discovery, conversion or retention that is holding back the business.
- 03
Build a 90-day plan
Priorities, owners and measures are agreed before work begins. No rolling list of vague deliverables.
- 04
Work the plan
Senior people execute, review the numbers and adjust the next cycle with the operator.
What we do
The disciplines a restaurant needs, working together.
We build a focused operating plan around the guest journey: how people discover you, decide to visit, book or order directly, and choose to return.
Google Business Profile
Weekly posts, photo updates, menu sync, review responses, competitor tracking. Profile health monitored 24/7.
Grow review volume
QR card + SMS/email follow-up + AI response drafts + negative filter. Review volume grows 2-4×.
Commission-free digital menu
Custom domain + photos + multi-language + WhatsApp orders. Your orders instead of UberEats commission.
Monthly reels + photos
Professional photographer + videographer comes to your venue. 8 reels + 20 photos + 4 story sets per month.
Special day campaigns
Separate SEO landing pages for Valentine's, Restaurant Week, NYE, catering, private events.
A clear scope. A senior team. One operating rhythm.
We recommend the smallest engagement that can make a measurable difference, then agree the work, owners and reporting cadence before we begin.
What success means
Business outcomes before marketing theatre.
More qualified discovery
Visibility for the neighborhoods, occasions and searches that match the business.
More direct demand
Reservations, orders and event inquiries with less dependence on third-party platforms.
A stronger reputation
A public presence that accurately reflects the food, service and care inside the restaurant.
More repeat guests
Useful reasons and respectful communication that bring good guests back.
Senior-led by design
The people in the first meeting stay close to the work.
ElephantNY is led by Yasin Kaya and Hasan Orgun. Strategy, search, software and reporting are handled close to the founders — without a junior account layer translating the work back to you.
Meet the studio →
Yasin Kaya
Co-Founder
HO
Hasan Orgun
Co-Founder
Operating experience
We understand publishing, local attention and the discipline of showing up every day.
Alongside our hospitality work, ElephantNY operates eight independent publications across New York and the Aegean. That experience shapes how we approach search, content, reputation and audience building: as ongoing operations, not isolated campaigns.
NYC Restaurant Voice
NYC Business Pulse
Made in NYC
NYC Pulse
İzmir Radar
SDG Talking
Tell us what is happening in the business.
A new opening, weak weekday covers, too much third-party commission, an underperforming Google profile — start with the operating problem. We will tell you where marketing can help and where it cannot.
Start a conversation →