Hasan Orgun
Hasan Orgun is the Co-Founder of ElephantNY, leading SEO and software development. His performance-focused approach to search optimization delivers measurable results for clients across New York, New Jersey, and beyond.
Paramount’s Circus: Mark Thompson’s CNN Left Dangling as Acquisition Chaos Reigns
CNN staffers are getting nothing but spin as Paramount’s acquisition leaves CEO Mark Thompson and the entire newsroom twisting in the
Devamı →
Anthropic’s AI ‘Responsibility’ Campaign: A Summer Blockbuster of Corporate Hand-Wringing
Anthropic’s new “Keep Thinking” film campaign wants you to believe they’re tackling AI responsibility. It’s all vibe, zero
Devamı →
‘Just Chatting’ Is Eating Twitch’s Lunch—and Every Brand Exec Is Still Asking About Fortnite
‘Just Chatting’ now dominates streaming, but brands and agencies are stuck in a Fortnite fantasy. Personality is the platform. Time to get
Devamı →
Sunday's Electric Dance: Moon Sparks Ideas and Ideals
The Moon in Aquarius today charges America's 3rd house, emphasizing communications and ideals. Consider the collective field and your personal rhythm as innovation meets tradition.
Devamı →
Trump’s Endangered Species Rollbacks: Profits First, Conservation Last in 2026’s Summer Standoff
Trump’s gutting of endangered species protections still shapes policy and city life in 2026, with profits prioritized over preservation. New York’s habitats
Devamı →
Yoast’s 25.0 Release Proves Bloatware Runs SEO—Here’s What Actually Works
Yoast 25.0 dropped June 2026 and ballooned to 7.9MB zipped. Meanwhile, 90% of sites running it saw zero ranking gains. It’s time to stop.
Devamı →
Anthropic’s ‘Keep Thinking’ Campaign: AI Responsibility or Just Another Summer PR Wash?
Anthropic’s new ‘Keep Thinking’ film wants to sell you on AI responsibility. Don’t buy it. The real risks are already here—and a moody campaign won’t fix
Devamı →
Gen Z Doesn’t Have a Short Attention Span—Your Content Just Sucks
Gen Z doesn’t have a short attention span—they just know what’s worth their time. The problem is your content, not their
Devamı →
Friday's Retrograde Riddles: Navigating the Tug of War
Today, as the waning crescent Moon meanders through Taurus, the cosmos asks us to reflect and recalibrate. With Mercury retrograde in Cancer and transformative Pluto retrograde in Aquarius, America's ongoing stories of communication and transformation intensify.
Devamı →
Yoast 25.0: The Plugin Bloated Your Site—And Their Profits—on Autopilot
Yoast 25.0 weighs in at over 6MB, compared to just 1.4MB a decade ago. PageSpeed Insights regularly flags Yoast scripts as primary performance bottlenecks.
Devamı →
OpenAI's Search Memory: The Feature Poised to Pillage Your Traffic
On June 26, 2024, OpenAI began rolling out 'Search Memory' for ChatGPT Plus—capturing queries, context, and, soon, your reader base.
Devamı →
Thursday's Thoughtful Turn: Under the Taurus Moon
As we ease into July's second week, a Taurus Moon steers us towards stability amidst a field of reflective Cancer energies.
Devamı →
Wednesday's Turning Tide: Mercury Retrograde's Wake-Up Call
This Wednesday, the last quarter Moon in Aries sets a decisive tone, urging us all to wrap up loose ends. Mercury's retrograde in Cancer pushes us to revisit plans, particularly around shared endeavors and resources.
Devamı →
Google’s AI Content Ban Eviscerates Newsroom Traffic at The Guardian and Beyond
On July 9, 2026, Google began wholesale de-indexing of domains flagged for AI-generated news. The Guardian saw a 48% organic traffic drop overnight.
Devamı →
Google’s July 2026 Search Rewrite Just Obliterated Agencies Like Yoast and Rank Math
On July 10, 2026, Google’s 'Project Pelican' core update slashed feed-indexed traffic by 84% overnight. Only sites with actual structured data and clean infra survived.
Devamı →
Profound’s ‘AI Agent’ Promises End-to-End Marketing—But Who’s Paying for the Token Bloat?
Profound’s shiny new AI agent promises to automate your marketing, but every workflow burns tokens like there’s no tomorrow—and the bill is
Devamı →
Cannes Lions: AI Is the Buzz, But Dara Treseder Knows Trust Still Pays the Bills
While Cannes Lions drowns in AI hype, Dara Treseder calls out the obvious: trust and human creativity still win. Ignore her at your
Devamı →
Google's SGE Purge Nuked Agencies, Not Just Content Farms: Here's Why
On July 11, 2026, Google's SGE update torched 33% of indexed content overnight. Rank Math, GoDaddy, and Squarespace sites suffered the worst losses.
Devamı →