Hasan Orgun
Hasan Orgun is the Co-Founder of ElephantNY, leading SEO and software development. His performance-focused approach to search optimization delivers measurable results for clients across New York, New Jersey, and beyond.
Universal Ads Wants Your Pizza Budget—But Can’t Deliver a Slice That Sells
Universal Ads is piling on features, but unless it can make the phone ring for small businesses, it won’t steal ad dollars from social platforms any time soon.
Devamı →
Sharyn Alfonsi Shown the Door at 60 Minutes: The Bari Weiss Saga Was the Final Straw
Sharyn Alfonsi’s ouster from 60 Minutes is the latest fallout from her headline clash with Bari Weiss over a controversial story. The lesson? In 2026, digital firepower always beats corporate risk aversion.
Devamı →
Tuesday's Balancing Act: Libra Moon Holds Court
The Moon in Libra today stirs America's alliances and partnerships, as Mercury and the Sun in Gemini ignite communication.
Devamı →
OpenAI’s Latest Hire: ServiceNow’s Colin Fleming, Because ‘AI Marketing’ Is Code for Selling Hype to Suits
OpenAI just hired ServiceNow’s Colin Fleming to translate AI hype into safe, enterprise-friendly sales pitches. Don’t confuse this for innovation.
Devamı →
GPT-5 Turbo Arrives, But Surfer SEO Still Chokes on Simple Sitemaps
OpenAI unveiled GPT-5 Turbo on June 18, 2024, promising 'next-gen' AI usability. Meanwhile, top 'AI SEO tools' can't properly ingest a basic XML sitemap.
Devamı →
Google's AI Search Panel in May 2026: The Traffic Extinction Nobody at Google Cares About
On May 14, 2026, Google's AI Search Panel rolled out globally. 40% of publisher traffic evaporated overnight, and Google execs pretended it was evolution.
Devamı →
Consumer Confidence Bumps Up—But Don’t Pop the Champagne Yet, Marketers
Consumer confidence ticked up this month, but the only thing rising faster is marketing delusion. Spend smart, or get ready for a summer of hard lessons.
Devamı →
Saturday's Reflective Pause: Aquarius Moon Illuminates Shared Ideals
Today, the Moon in Aquarius highlights America's collective ideals, nudging us toward introspection and communication. As Saturn retrograde plays with Uranus, expect some unexpected shifts in alliances or partnerships.
Devamı →
Microsoft’s AI Hysteria Claims Another Veteran: Yusuf Mehdi Bails After 35 Years
Microsoft’s AI transformation is leaving longtime execs like Yusuf Mehdi in the dust. If you’re not ready to rewrite your playbook, you’re next.
Devamı →
OpenAI Wants to Sell You Ads—And They're Hiring a Hype Chief to Do It
OpenAI is no longer pretending to be above the ad game. They're hiring a marketing exec to make sure their LLMs sell you everything—including more ads.
Devamı →
Friday's Focus: Building Bridges Under a Thoughtful Moon
The Moon is in Aquarius today, nudging America's ideals and communications. Focus on the power of connections and shared dreams.
Devamı →
Google's May 2026 AI Rewrite: Search Results Just Became a Massive Black Box
On May 14, 2026, Google enabled AI Overviews for 88% of English queries. Expect to lose 30-60% of your organic clicks—overnight.
Devamı →
Nike’s World Cup Circus: Marketing Gimmicks Dressed as 'Collabs' and the Cult of Surprise
Nike’s 'surprise' World Cup cast isn’t a marketing revolution. It’s another round of influencer-driven noise, dressed up as innovation and risk-taking.
Devamı →
World Cup 2026: $50M Sponsor Tax and CPMs That Would Make Wall Street Blush
World Cup 2026 ad buys aren’t investments — they’re ransom notes. If you’re swallowing $50M CPM packages, you’re not bold; you’re bait.
Devamı →
Penske Media Circles the Last Vox Leftovers—And the Industry’s Rotted Logic
Penske Media is eyeing the last of Vox Media’s unsold brands, in a deal that’s less about strategy and more about cleaning up after a decade of VC delusion.
Devamı →
AI Isn’t Your Brain—Stop Letting It Do the Thinking for You
If you’re letting AI do your thinking, you’re not just lazy—you’re forgettable. AI is a sounding board, not a substitute for actual brains.
Devamı →
Viant’s ‘Bias Targeting’ for CTV: The Ad Industry’s Latest Exercise in Faux Objectivity
Viant’s new ‘news bias’ targeting for CTV is just more adtech theater—outsourcing judgment to algorithms instead of demanding real due diligence.
Devamı →
MS NOW Taps Sandi Cohen as Executive Producer—Will NBC Let Her Do Anything Interesting?
Sandi Cohen, fresh off a senior producer role at CNN, is taking the reins of NBC’s new MS NOW show. But will the network let her do anything that matters?
Devamı →