Yasin Kaya
Yasin Kaya is the Co-Founder of ElephantNY. He leads ElephantNY's technical strategy and database architecture. With deep expertise in full-stack development and data-driven growth, he has helped NYC businesses scale their digital presence and maximize revenue.
Veo’s Video Gambit: Finally, a B2B Tech Brand That Remembers Humans Exist
Veo Technologies is trashing the B2B marketing rulebook by putting real people—employees and grassroots athletes—at the heart of its video
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Tuesday's New Moon: A Quiet Transformation
Today's new moon in Cancer is shining light on America's shared resources and transformations, bringing communication and emotional depth to our collective experience.
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Shared Spaces: Under a New Moon's Blanket
As the Moon finds its way into Cancer, there's a collective pause today—a chance to align with how we share our stories and resources.
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Another Week, Another Parade of CMO Musical Chairs: Knix, Bayer, and the Marketing Industry’s Revolving Door
Knix, Bayer, and a handful of agencies are shuffling CMOs like trading cards, but the marketing industry’s real problem isn’t who gets the title—it’s the lack
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Friday's Tethered Earth: A Languid Taurus Moon
Today's celestial arrangement invites us to ground ourselves in the practical, even as airy Gemini influences tug at the national discourse. Reflect on the tangible and the tactile as the Moon embraces Taurus's steadying hand.
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Google's HCU 2026: The Day Publisher Traffic Got Nuked in America
In May 2026, after Google's HCU update, major publishers like Dotdash and Condé Nast saw organic traffic drop 42% overnight. The AI content bros lied to you.
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US Brands Still Don’t Get It: Latin America’s World Cup Ad Magic Isn’t for Sale—It’s Cultural Muscle Memory
US brands keep missing the point—Latin America’s World Cup ads work because they’re soaked in local culture and daring humor, not generic
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Monday's Moment of Truth: Sagittarius Moon Shines Bright
With a Full Moon in Sagittarius, the day is ripe for candid conversations and clear intentions. Expect a tug at your heartstrings as familiar themes of home, communication, and responsibility resurface.
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Google’s 2026 Core AI Update Flattened Your Visits—Stop Crying Algorithm, Start Owning Your Site
As of May 2026, more than 64% of content sites lost at least 40% of organic traffic after Google's Core AI rollout. Let’s be clear: most of you did this to yourselves.
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ThredUp’s Half-Baked Peer-to-Peer Gambit: Poshmark Knockoff or Just Another Tuesday in Resale Land?
ThredUp’s new peer-to-peer selling option is a clumsy Poshmark imitation—dumping work on sellers without fixing the platform’s real
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AI Radio at Cannes: Another Empty Show of AI Snake Oil, Now with More Brand Synergy!
ADWEEK, Code and Theory, and ElevenLabs are hyping up an 'AI radio station' at Cannes Lions 2026. Spoiler: it's just AI reading press releases
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Johnny Depp’s Neverending Circus: Legal Spectacle, Celebrity Grift, and the City That Can’t Look Away
Johnny Depp’s legal battles are the only show in Manhattan that refuses to close, drawing crowds, gossip, and a citywide grift economy. Studios and lawyers are
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Sunday's Conversations: Seeing Clearly Through the Mystic Moon
The Moon in Pisces nudges us to dream, while a Mercury square Saturn challenges clarity. How does this play out across the United States' landscape and in your sign today?
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The Trade Desk’s Revolving Door: CRO Anders Mortensen Axed After 7 Months—What’s Really Broken?
The Trade Desk just canned its CRO after only seven months. This isn’t a blip—it’s proof the company’s leadership circus is distracting from real
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Fox News Still King of Cable News, But Their Throne Is Cracking in the Summer Heat
Fox News topped cable news ratings in May 2026, but viewership is sliding and the whole industry is stuck in a nostalgia loop. Time to move
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Communications and Tensions: Navigating Monday's Cosmic Chatter
Today's celestial landscape brings a mix of clarity and tension as the Sun in Gemini squares the Pisces Moon, illuminating communications and intuitive insights. We're invited to navigate interactions thoughtfully.
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Elton John’s Last Bow: City Streets and Streaming Charts Collide As Farewell Tour Grips Summer 2026
Elton John’s farewell tour has New York in a frenzy, with local venues, streaming charts, and street culture all igniting around his last bow. As industry insiders scramble to bottle his enduring magic, it’s clear you can’t manufacture legend—no matter how many agencies try.
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Walmart’s Subway Delivery Play Is a Big, Bland Middle Finger to Local Food—and It’s Just the Start
Walmart just muscled into the restaurant delivery game with 1,400 Subway locations, and they’re not stopping there. Main Street, consider yourself warned.
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