ai-seo
Brand Purpose Is Dead—AI Just Buried the Body, and Marketers Are Already Dancing on the Grave
AI didn't kill brand purpose—marketers did, by never believing their own hype. Now the industry's true mission is efficiency at any cost, and consumers know
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The B2B Influencer Grift: Why LLMs Are About to Obliterate Your LinkedIn Guru Strategy
Still paying B2B influencers to push your brand? LLMs are making that playbook obsolete. It’s time for machine-readable content or get left
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YouTube Shorts: Ad Dollars Up, Creator Payouts Down—And Social Budgets Still Out of Reach
YouTube Shorts is raking in ad dollars, but only because agencies are on autopilot and Google is tightening the screws on creators. The social budget? Still
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Georgia-Pacific Calls Bullshit on Buying Agents: Adtech’s Wasted Summer
Georgia-Pacific isn’t buying the AI media buying agent hype—and for good reason. The problem isn’t the tech, it’s the garbage fire that is digital
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The 50-30-20 Rule Is Just Another Excuse for Corporate Social Media Mediocrity
The 50-30-20 rule is just another excuse for lazy brand feeds. If you want a social presence worth following, torch your content calendar and get
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Neutrogena’s PR Dumpster Fire: Boycott Calls Erupt After Hayden Panettiere Claims Resurface
Neutrogena’s PR team is in meltdown mode after old claims about their treatment of Hayden Panettiere resurface, sparking a fresh boycott campaign this
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AI Agents Don’t Owe You a Damn Thing: Why 'Being Discoverable' Is the New SEO Scam
Just being included in an AI agent’s answer set is worthless. If your content isn’t the best, you’re invisible. The AI doesn’t care about your brand
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Google Carves Out a Backdoor for Political Spam—And Calls It 'Sender Verification'
Gmail just handed politicians a backdoor to your inbox. Everyone else? Enjoy the spam folder—unless you’re running for
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Reddit’s AI Voice Play: Synthetic Chatter for the Bored and the Gullible
Reddit’s latest AI experiment animates posts with synthetic voices—because the world needed more monotone robots reading meme culture. Don’t fall for the
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YouTube's Connected TV 'Upgrades' Are Just Another Play for Your Couch Time—And Your Data
YouTube’s latest Connected TV 'features' are just new ways to trap you in their ad machine. Playlists as shows? It’s not for creators—it’s for more granular
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Chipotle’s Gen Alpha Obsession Hits a New Low: Salish Matter Gets a Kids’ Meal
Chipotle’s latest stunt—handing its Kids’ Meal menu to TikTok star Salish Matter—is a desperate grab for Gen Alpha attention that reeks of brand
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IAB’s AI Ad Disclosure Plan: Patchwork Panic, Zero Clarity
The IAB’s new AI ad disclosure push is a masterclass in regulatory chaos—offering guidance so vague it guarantees confusion, not
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Google’s $10M Spirit Airlines Data Grab: The AI Training Grift Nobody’s Calling Out
Google just bought up Spirit Airlines’ dead data for $10 million, proving the real AI gold rush is in recycled digital trash. OpenAI’s ad partners? Already
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Nielsen's 'Bias-Free' TV Measurement: Another Summer Rerun of Empty Promises
Nielsen is rolling out another round of 'bias-free' measurement updates this August, but the details are as murky as ever. Advertisers: demand
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The Atlantic’s Handcrafted Trivia Game Is a Middle Finger to AI-Generated Slop
While the rest of media automates itself into oblivion, The Atlantic is betting on human-made games—and it’s exactly the punch in the face this AI-drunk
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CMA Smacks Down Trainline, Virgin Atlantic, and RED Driving School Over ‘Drip Pricing’ Scam
Trainline, Virgin Atlantic, and RED Driving School are under CMA investigation for hiding real costs until the last second. About time someone called out this
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Meta’s PR Trainwreck: When ‘Transparency’ Is Just a Fancy Word for ‘Oops’
Meta’s trial this week exposes just how hollow ‘transparency’ talk has become in martech. The only thing honest about AI right now is how little anyone
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Target Cashes In on Adtech and Tariffs, While the Rest of Retail Eats Sand This August
Target just torched the retail competition, doubling profits with a surging ad business and nearly a billion in tariff refunds. This is not your mom’s
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