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YouTube’s New View Count: Welcome to the Era of Inflated Metrics and Zero Accountability
YouTube’s latest metric change makes every video—longform, Shorts, whatever—rack up a view the instant it plays. Congrats, you’re now officially counting
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X’s Algorithm Isn’t a Mystery—It’s a Rigged Game, and Here’s Who’s Losing
X’s latest algorithm update isn’t about merit, it’s about money and network. If you’re not paying or plugged in, you’re invisible—and the industry’s grifters
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Retail Media’s Data Mirage: ANA Finally Calls Bullshit on the Numbers Game
The ANA finally calls out the retail media data grift. Marketers, quit trusting vendor dashboards and start demanding real measurement—or keep getting
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Liquid Death, Garage Beer, and the AI Data Center Pissing Match No One Asked For
Liquid Death and Garage Beer want you to fight AI data centers by donating your pee – but the real solution isn’t a TikTok stunt, it’s showing up to zoning
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Linear TV Isn’t Dead—But Agency Greed Is Killing It Faster Than Netflix Ever Could
Linear TV isn’t dying from lack of audience. It’s dying because today’s agencies are too lazy and greedy to work for it. Fire the middlemen, do the
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Tuple Wants to Disrupt DSPs—But Is There Anything Worth Disrupting?
Tuple wants to shake up the DSP world, but unless it tackles agency grift and vendor lock-in head-on, it’ll just be another SaaS
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Publishers, Stop Letting Google Sell You Out to Advertisers in the AI Circus
Google's AI 'insights' don’t make publishers valuable—owning your audience relationship does. Stop letting Big G dictate your ad
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OpenAI’s Consent Circus: ChatGPT Ads Crash Europe’s Summer, Privacy Policy in Tow
OpenAI’s rolling out ChatGPT ads across Europe with a shiny new privacy policy, betting you’ll click 'accept' and get back to your Aperol spritz. Don’t buy the
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ADWEEK’s Tech Challengers: Another Pageant for Startup Hype or a Real Shot for the Underdogs?
ADWEEK’s Tech Challengers to Watch 2027 is open for entries, but before you enter your SaaS side project, ask yourself: is this real innovation or just
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ABC to FCC: Drop the Witch Hunt—We’re Not Your Scapegoat for Journalism That Bites Back
ABC has filed a lawsuit against the FCC, slamming a surprise early license renewal demand as retaliation for hard-hitting reporting. The gloves are
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StubHub’s ‘Fan Guarantee’ Is a Joke—And Their Summer Excuses Are Worse
StubHub’s warm-and-fuzzy ticket guarantees have melted in the summer heat, leaving fans locked out while the company blames 'the
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Stop Pretending Every Customer Interaction Is Sacred—Most Are Just Noise
Not every customer interaction deserves a parade. Most touchpoints are just noise—growth comes from spotting and owning the few moments that
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AI Media Buying: The Latest Excuse for Marketers to Stop Thinking
Agencies are using AI-powered media buying to dodge accountability and automate away judgment. The real winners? The vendors and platforms, not
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X Chat’s Composer Overhaul: Polished Cheap Tricks for a Platform Still Lost in the Woods
X’s latest chat composer update is just another round of cosmetic tweaks. Don’t buy the hype—real messaging innovation is happening everywhere but
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Meta’s AI Bill: $700 Billion in Future Debt and Zero Accountability
Meta’s real AI tab isn’t $20 billion, it’s a $700 billion future mess—hidden in contracts, not reported on the balance sheet. And nobody’s being
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Paramount-WBD Merger: Adland’s Panic Is Pure Theater—Here’s the Real Threat
Brands whining about the Paramount-WBD merger are missing the real threat: their own refusal to adapt to constant consolidation. Stop outsourcing the
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Shoe Station’s Corporate Rebrand Gets Its First Test: Tracy Dick Tapped as Chief Marketing Officer
Shoe Station just named Tracy Dick as CMO, banking on a marketing shakeup to save its rebrand. Spoiler: this won’t work unless they torch the old
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Google’s New Nightmare: Mass Arbitration Is Coming for the Ad Stack Grift
Google’s ad empire is finally facing real heat as mass arbitration threatens to expose the grift. If you’ve bought an ad, you might be owed money—time to
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