
Paramount Skydance is considering an editorial board to oversee CNN—another layer of corporate bureaucracy that’s guaranteed to kill real newsroom
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The Knowing launches this summer with a premium newsletter and big ambitions, finally giving Black Millennials and Gen Z the editorial world they actually
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If your eyes are burning at your desk this Monday, it’s not just you — and your company’s so-called wellness plan is making it worse. Time for real
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The PR industry’s favorite AI stat—'84% of AI answers draw from earned media'—is pure fiction. Stop quoting it and start demanding real
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Every AI tool in your marketing stack is a future maintenance nightmare. The more you automate, the more mess you owe—whether you track it or
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Nielsen’s new DoubleVerify partnership is the latest AI-powered smokescreen in martech, selling trust while delivering more black boxes and fewer
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New data shows 75% of LinkedIn’s AI search citations come from personal profiles, not company pages. Your employees’ voices matter more than your
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Cuisinart’s new short-form series is less culinary brilliance, more a symptom of the brand-driven TikTokification of everything. Stop the content
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JCPenney’s latest campaign parodies wellness retreats, but shoppers aren’t buying the enlightenment—especially not in midsummer heat. The gag is tired; the
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Agentic AI isn’t a set-and-forget ad robot—it’s a risk multiplier unless you nail down what’s off-limits. Agencies betting on autopilot are playing with
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Creators aren’t waiting for agencies or SEO gurus to solve AI search discovery—they’re hacking their own GEO strategies, because nobody else has a
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Big brands are desperately aping the ‘fan-first’ social strategies of startups, but you can’t fake authenticity with a 14-person PR team and a legal
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Most marketers still ignore profit, worshiping empty growth metrics—because they can’t (or won’t) prove real business impact. This has to
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Ben Branson, Seedlip’s founder, isn’t buying the classic marketing hustle—he’s pushing innovation through personal adversity and unapologetic
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Chief Media’s latest agency acquisitions are all optics, not innovation—just more agency rollup theater, with little to show for it but bigger decks and fatter
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Gen Z isn’t fooled by corporate rebrands in pastel. American Eagle, Gap, and McDonald’s are learning the hard way: TikTok filters don’t fix broken
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In 2026, over 70% of news feeds still run on RSS, but most publishers ignore their own XML. Google’s AI search is weaponizing your laziness.
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In June 2024, GPT-5 Turbo rolled out to 100M+ users, quietly hijacking organic traffic. SEO influencers are ignoring the click-through collapse.
Devamı →One actionable local-SEO move per month, plus new tool releases. From the team that runs ElephantNY.