Skittles, Claire’s, and Budweiser’s latest campaigns prove creativity still wins over algorithmic ad factory churn. Here’s why these ads caught our attention.
USA Today Co. bucks the industry trend with AI licensing deals driving real revenue growth in Q1, even as traffic and programmatic ad sales tank.
Taboola’s new AI answer engine promises to boost publisher engagement but is really just another slick layer of ad-driven content monetization dressed up as innovation.
YouTube’s new creator data access is being hailed as a breakthrough, but it’s really a half-measure designed to keep marketers locked in, not truly empowered.
Marketers are dumping cash into AI visibility tools that promise clarity in a zero-click world, but inconsistent data and lack of standards expose them as costly gimmicks.
One actionable local-SEO move per month, plus new tool releases. From the team that runs ElephantNY.