By June 2026, over 55% of indexed content is AI-generated and at least 30% of SERPs are pure cannibal soup. Don't believe the hype machines.
Vox Media’s portfolio fire sale is the last gasp of the failed digital media roll-up model. Execs are fleeing, and Penske smells blood.
Publicis’ LiveRamp buyout just detonated the illusion of data neutrality. Agencies aren’t sticking around to see their secrets piped to a rival.
Google just turned every YouTube video and Search result into a storefront. If you’re not plugged into their native checkout, you’re already obsolete.
Viant’s new ‘news bias’ targeting for CTV is just more adtech theater—outsourcing judgment to algorithms instead of demanding real due diligence.
One actionable local-SEO move per month, plus new tool releases. From the team that runs ElephantNY.